Title: Ethnography for Marketers: A Guide to Consumer Immersion

Author Name: Mariampolski, Hy

Edition: 1st Edition

ISBN Number: 0761969470

ISBN-13: 9780761969471

Location Published: Sage Publications, Inc: 2006

Binding: Soft cover

Book Condition: Fine

Type: Book

Categories: Other

Seller ID: 047475

Keywords: market_research